Small Business Advisor

September 2026 - Newsletter

Today’s Must-Read Content:

You're Probably a Creator Already (And That's Good for Business)

You Might be a Creator Already...

73% of small business owners now identify as content creators.

47% manage all their social media.

49% of consumers discover new small businesses through social media, making it a larger discovery channel than search engines.

Together, these numbers tell a bigger story: content creation is part of running a successful business.

And that's crucial right now.

Because consumer spending remains strained. Yet people WANT to support your small businesses. In fact, the share of U.S. consumers who prefer shopping primarily with small businesses nearly tripled over the past five years to around 30%.

The caveat? You must give people a reason to buy from you.

Real, genuine content is the bridge between discovery and transacting.

Skim the latest Small Business Now Report from Constant Contact; read how business owners are using content, social media, and AI to attract customers and grow their visibility.

Make your Business Searchable

Make it easy for them to find you by clearly explaining what your business does, who you help, and where you operate.

Use the same words your customers would use when searching for a solution and turn common questions into simple posts. Every question you answer is another opportunity to be discovered.

Quick Action: Review your social profiles this week and ask yourself: "Could a new customer understand my business in 10 seconds?"

NEW for September

Portfolio View is Here.

Keep an eye on the businesses that matter most. Easier said than done, right? Check this out:

When you're evaluating potential customers, suppliers, or partners, it's helpful to see the bigger picture, not just a single report.

Portfolio View helps you monitor scores and ratings across the businesses you've researched with Business Information Report On Demand, making it easier to spot changes, identify potential risks, and stay informed as your relationships grow.

Current Business Information Report On Demand customers can start using Portfolio View today. New customers can access Portfolio View with their first On Demand report.

There's More!

Business Information Report International offers a fresh look and is now available within the Credit on Others section of your myD&B experience. Phone orders only currently.

Compare Another Business

Small Business Creator Spotlight

Short videos. Real businesses. Practical takeaways from owners using Dun & Bradstreet to strengthen their business and help others plan for business growth.

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